HALLMARK CARDS
CLIENT: Hallmark cards
| VIDEO | AUDIO |
1.BOB IS A LARGE BURLY MAN WHO IS SITTING IN A HOSPITAL BED, RECOVERING. HE HAS A VERY LARGE IMPOSING FIGURE. HE IS COMPLETELY BALD BY CHOICE AND HIS ARMS ARE COVERED IN TATTOOS. HE LOOKS LIKE A HELL'S ANGEL OR A MEMBER OF THE WORLD WRESTLING FEDERATION. (POSSIBLY BOTH) BOB REACHES OVER TO HIS BEDSIDE TABLE WHICH IS COVERED WITH BALOONS AND FLOWERS AND BEGINS TO READ ALOUD. |
(BOB'S VOICE WHICH IS VERY GRUFF)Since you feel ill, Rainbows have lost their shimmer, streams no longer dance, and cherished memories have lost their sunshine. Get well soon because you are as dear to me as ruddy dewdrops glistening on a lonesome summer's eve. |
2.THE CAMERA ZOOMS IN ON THE CARD REVEALING A PHOTO OF A RAINBOW, A BUTTERFLY, AND SOME FLOWERS. |
(SOUND FX) There is silence except for various hospital beeps and noises in the background. |
| 3.BOB SETS DOWN THE CARD. HE LOOKS VERY UNCOMFORTABLE AND THERE IS A PERPLEXED LOOK ON HIS FACE. | (FEMALE V.O.) Hallmark cards offers a really big selection so you can always be sure to get the RIGHT card for that special someone. |
4.(CG) A PHOTO MOSIAC OF THOUSANDS OF LITTLE CARDS FLYING ONTO THE SCREEN. THE SHOOT ZOOMS OUT UNTIL THE SCREEN MAKES ONE BIG CARD WHICH IS ROTATED 360 DEGREES TILL WE SEE THE HALLMARK SIGN ON THE BACK. |
LA-Z-BOY
Client: Laz-z-boy Title: Avant Garde Medium: Television
| VIDEO |
AUDIO |
1.THE CAMERA SLOWLY PANS AROUND A CITY APARTMENT. THE FLOORS AND WALLS ARE STARK WHITE. THE WALL'S ONLY DECORATION IS A LARGE ABSTRACT PAINTING DONE IN BLACK AND BROWN. ALL OF THE APARTMENT'S FURNITURE IS MODERN. THERE ARE 2 TUBULAR CHAIRS AN A GLASS ASYMMETRICAL COFFEE TABLE. COVERED WITH COFFEE TABLE BOOKS ON MODERN FURNITURE. THERE IS A SMALL PARTY GOING ON AND GROUPS OF SNOBBY LOOKING PEOPLE ARE WANDERING AROUND AS IF IT WAS A MUSEUM AND NOT A HOME. |
Classical music and the unintelligible murmurs of people wandering about the apartment. |
| 2.CUT TO A DELIVERY MAN WHO IS IN THE CORNER OF THE APARTMENT TAKING SOMETHING OUT OF A LARGE BOX. IT IS REVEALED TO BE A LAZ-Z=BOY CHAIR |
. SOUND FX: box opening sounds like paper rustling, ripping, and grunts from the deliveryman's straining |
| . 3.THE WANDERING PEOPLE SPOT THE CHAIR SIMULTANEOUSLY. SUDDENLY THEY ALL TURN |
3.The theme music from Chariots of Fire. |
| 4. SHOT OF EVERYONE RACING FOR THE CHAIR IN SLOW MOTION. | |
| . 5.ONE MAN REACHES THE CHAIR FIRST. HE QUICKLY JUMPS IN AND RECLINES. |
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6. CLOSE UP OF THE RECLINING MAN'S FACE. HE GIVES A BIG SMILE AND DOES A RELAXING SIGH. |
FEMALE VOICE OVER: Laz-Z-Boy, The furniture people actually live in. |
