CLIENT: The Mudslinger SUV
Title: What A Drive
Medium: TV
Length: 60 seconds
|
VIDEO |
AUDIO |
| 1.THIS AD STARTS OUT LOOKING LIKE IT WILL BE FOR ONE OF THOSE VERY UPSCALE SUVS. A RICH LOOKING FAMILY IS INSIDE A MOVING SUV. THERE IS A BUTLER DRIVING. IN THE BACKSEAT IS A GRANDPA AND TWO KIDS. THEY ARE ALL DRESSED IN OLD FASHIONED FORMAL CLOTHING AS IF THEY WERE GOING TO CHURCH. THE BOY IS SIPPING TEA, THE GRANDPA IS READING A PRETENTIOUS LOOKING MAGAZINE AND THE LITTLE GIRL IS PLAYING A VIOLIN. THE SCENE GOES TO A STILL | (MUSIC) Classical music with lots of strings |
| . 2. FREEZE FRAME OF GRANDPA, GIRL AND BOY | (MUSIC ENDS) The music snuffs out with the scratching sound like a record when you move the needle to fast |
(MALE V.O.) If this is what you want from an SUV maybe it's time you ask yourself" Do I really want an SUV?" |
|
| 3. (CG) A BLACK BACKGROUND WITH THE WORD OR? SUPERIMPOSED REALLY LARGE ON IT. 4. A MUDSLINGER SUV DRIVING OFF ROAD IN A REMOTE AREA. IT IS GOING IN A CIRCLE THROUGH LARGE MUD PUDDLES, AND CLEARY GOING OVER EVERY LITTLE BUMP. | . (MUSIC) Instrumental Rock and roll medley |
5. 3 PEOPLE (2 GUYS AND A GIRL) INSIDE THE MUDSLINGER GOING UP AND DOWN HAVING THE TIME OF THEIR LIVES. MASSIVE SMILES, HOOTS AND LAUGHTER FROM ALL. |
|
| 6. A MONTAGE OF SHOTS OF VARIOUS COLORED MUDSLINGERS TOWING DIFFERENT ITEMS ALL RELATED TO HAVING FUN LIKE JET-SKIS, BOATS AND THOSE CAMPERS. |
