CLIENT: Blue Diamond Almonds Title: Almondarrific Medium: TV Length: 60 seconds
| VIDEO | AUDIO |
1.DAN, A BIG FOOTBALL FAN IN HIS MID FORTIES, AVERAGE LOOKING, SLIGHTLY BALDING, OVERWEIGHT, AND WEARING A FOOTBALL JERSEY THAT COULD BE FOR ANYONE'S FAVORITE TEAM. HE IS SITTING ON A WORN COUCH IN FRONT OF A TV AND EATING CHIPS ONE AFTER ANOTHER IN AN AUTOMATIC MOTION. |
1.BACKGROUND SINGER ANNIE ALMOND: Are you tired of snacking on the same old thing? Do you want something different with a little more zing? |
2.DAN LOOKS DOWN AT THE CHIPS AND DIP. THE DIP HAS A GREENISH TEXTURE AND EXAGGERATED CLUMPS. HE DIPS A CHIP AND THEN LOOKS AT IT. HIS FACE TURNS TO A DISGUSTED LOOK. |
2.DAN SINGING: Ugh! I'm so tired of these greasy chips, and there funky chunky dips. I wish I had something more unique, something natural but still ready to eat. |
3.CUT TO MS OF FOOTBALL ON TV BEING THROWN. SUDDENLY THE FOOTBALL MORPHS INTO A COMPUTER GENERATED ALMOND |
3.CROWDS: cheering on TV in background |
4.CUT TO CU OF DAN. DAN WATCHING THE TV SUDDENLY GETS AN AWESTRUCK LOOK ON HIS FACE. HE SMILES AND THEN STARTS TO SING. |
4.DAN SINGING: almonds!!! I gotta pick up a Blue Diamond Can, Then I'll be one happy man |
| 5.CUT TO MS OF THE TV. IT IS NOW SHOWING THE HALFTIME SHOW FEATURING A COMPUTER ANIMATED ANNIE ALMOND COMPLETE WITH ARMS, HANDS, LEGS, FEET, A SMILING FACE WITH BIG EYELASHES AND WEARING A BLUE SPARKLING DRESS. ANNIE IS UNDER A SPOTLIGHT SINGING IN FRONT OF A BUNCH OF DANCING COMPUTER ANIMATED ALMONDS WEARING TUXEDOS IN A BROADWAY STYLE REVIEW UNDER A SIGN THAT SAYS "ANNIE AND THE BLUE DIAMONDS." | 5.ANNIE SINGING: Whether it's honey roasted or simply plain for you. Look for the snack in the can that's blue. |
6. CUT TO DAN SINGING. HE IS USING A CHIP CAN AS THE MICROPHONE |
6.DAN SINGING: MMM! I WANT ALMONDS!! BLUE DIAMOND ALMONDS! |
7. COMPUTER GENERATED BLUE DIAMOND LOGO IN SKY OVER STADIUM WITH FIREWORKS AROUND IT. |
7. ANNIE AND DAN SINGING TOGETHER: BLUE DIAMOND ALMONDS! GO GET YOURSELF SOME RIGHT NOW! |
